AI products, platform strategy, 0-1 design, and culture building at scale
0-1 Product Design, AI, Design Strategy & Systems, and Leadership
Full case studies available upon request.
Building an AI content generator for grassroots teams
I co-led the 0→1 MVP product powering high-quality fundraising content generation, which raised $1.2M in pre-seed funding, won multiple awards, and was acquired in August 2025.
Making fillable forms smart enough to build themselves
I redesigned the experience that reduced manual setup time and met compliance requirements. Post-launch testing showed clear ease-of-use improvements and user delight.
Turning 25+ scattered CMS experiences into 1 future vision
I audited every content touchpoint, synthesized interviews + $11M in enhancement requests, and delivered the research-backed platform vision now guiding CMS strategy across the org.
Creating the first reusable audit trail pattern for 8+ teams
I consolidated requirements and designed a flexible pattern now in the design system. This will be saving an estimated 32 sprints of design/dev effort and 300+ weeks of ops time building custom reports, not to mention de-risking compliance issues.
Interviewing 99% of our org to improve our culture
I co-led our first UX listening tour. The resulting insights (to the right) re-prioritized our internal and leadership roadmap to more strategically invest in our team culture.
Building our first UX mentorship program like a product
I created a repeatable framework, including setup logic, templates, and feedback methods. This data is now being used to inform a new program across engineering, product and UX—a total of over 1,000 people.
I also write regularly on Medium.
I write my reflections on UX to scale impact and uplevel teams.
I’m your favorite designer’s favorite designer.
Hi! I’m Bex, currently a Staff Product Designer at Paylocity, currently working on the MVP of our very first cross-platform AI-powered automation engine to simplify the lives of HR admins.
When I’m not working, I enjoy a seasonal rotation of hobbies: soccer, photography, concerts, lifting, poetry, sculpture, cooking, fashion design, and more.
Don’t just take my word for it.
Kind words from real humans
